Behind the Brand

Never Repent is more than an alternative apparel brand. 

Never Repent is a movement for those tired of being force fed fantastical ideologies and fairy tales of false saviors. For those who strive to leave behind their own legacy- not live in the shadow of another. For those whose only savior is themselves. 

The brand itself is a passion project of a single individual, sourcing inspiration from all things alternative as well as childhood nostalgia.